The Customer Confidential Podcast

Bringing Net Promoter® to the People, with Darci Darnell

Bain's Darci Darnell explains how companies are using Net Promoter for People to create a culture of ownership among employees.


Bringing Net Promoter® to the People, with Darci Darnell


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Despite companies’ best efforts to engage their teams, more than half of employees say they are uninspired and dissatisfied in their roles, according to Bain research. Only 19% of employees say they’re inspired and satisfied—a huge opportunity for companies that learn to tap their teams’ potential.

We’ve spent the last several years studying companies’ best engagement methods and distilling them into a simple approach that other companies could adopt to get their employees’ best. We call it Net Promoter for People.

I recently had the opportunity to sit down with Darci Darnell, who leads Bain’s Customer Strategy and Marketing practice in the Americas and has played a critical role in developing this powerful system. You can listen to our conversation in iTunesStitcher or through the player above.

Net Promoter®, Net Promoter System®, Net Promoter Score® and NPS® are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc.

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