Skip to Content
  • Bain.com Home
  • Subscribe
  • Connect
  • About NPS
    Main menu

    About NPS

    • Understanding the System
    • The History
    • The Benefits
    • Three Types of Scores
    • Companies Using NPS
    • NPS in B2B
    Recommended reading: A collection of our best thinking
    Important Concepts
    • Measuring Your Score
    • Employee NPS
    • NPS and Growth
    • Predictive NPS
  • Resources
    Main menu

    Resources

    • NPS Prism® Benchmarks
    • NPS Loyalty Forum
    • Additional Vendors
    • Recommended Videos
    • CX Standards
    Listen to The Customer Confidential Podcast
    Interactive tool
    • Customer Love Quiz
  • Book
  • Insights
  • Contact
    Main menu

    Contact

    • Workshops and Speaking
    • Trademarks and Licenses
  • Bain.com Home
  • Subscribe
  • Connect
  • About NPS

    • About NPS

      • Understanding the System
      • The History
      • The Benefits
      • Three Types of Scores
      • Companies Using NPS
      • NPS in B2B
      Recommended reading: A collection of our best thinking
      Important Concepts
      • Measuring Your Score
      • Employee NPS
      • NPS and Growth
      • Predictive NPS
  • Resources

    • Resources

      • NPS Prism® Benchmarks
      • NPS Loyalty Forum
      • Additional Vendors
      • Recommended Videos
      • CX Standards
      Listen to The Customer Confidential Podcast
      Interactive tool
      • Customer Love Quiz
  • Book
  • Insights
  • Contact

    • Contact Us

      • Workshops and Speaking
      • Trademarks and Licenses
    Popular Searches
    • Net Promoter Score
    • Employee NPS
    • Benchmarks
    Your Previous Searches
      Recently Visited Pages

      Content added to Red Folder

      Red Folder (0)

      Removed from Red Folder

      Red Folder (0)

      Resources

      Global CX Standards

      Global CX Standards

      In 2024 Bain & Company®, in collaboration with Kantar and Qualtrics, created a set of jointly endorsed Global CX Standards, the first ever cross-industry initiative to introduce a common language for excellence in the industry.

      Subsequent consultation with CX professionals across the world has enabled us to revise and strengthen these Standards, to provide higher quality and more structure to customer experience practices.

      Download your copy of the Global CX Standards today and discover:

      Proven Strategies for Superior Customer Experience: Unlock best-in-class practices to elevate customer satisfaction and loyalty across all industries and geographies.

      Expert-Backed CX Framework: Leverage the CX Advance Framework℠ to ensure your customer experience initiatives are grounded in expertise and industry leadership.

      Actionable Insights and Comprehensive Support: Access guidelines and tools designed to help you consistently deliver exceptional experiences that enrich the lives of your customers and enhance service quality.

      Thank you for your interest in the Global CX Standards. You'll receive an emailed copy shortly. We’re delighted to have you join the conversation and look forward to your feedback.

      Get the latest on loyalty in your inbox. Our quarterly Loyalty Insights newsletter offers our best thinking and tips on running the Net Promoter System.

      *I have read the Privacy Policy and agree to its terms.

       Please read and agree to the Privacy Policy.
      Bain & Company
      Contact us Connect Subscribe Terms of use Privacy Environmental Policy Sustainable Procurement Policy Sitemap

      Net Promoter®, NPS®, NPS Prism®, Net Promoter System®, and the NPS-related emoticons are registered trademarks of Bain & Company, Inc., NICE Systems, Inc., and Fred Reichheld. Net Promoter Score℠ is a service mark of Bain & Company, Inc., NICE Systems, Inc., and Fred Reichheld.