The Customer Confidential Podcast

Creating a Reliable Metric

In this short, Rob Markey explains why reliable, consistent data is central to the Net Promoter System®.

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Creating a Reliable Metric
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The Net Promoter System is about creating a culture in which companies make better decisions on behalf of their customers. The only way to do that is to get reliable feedback from customers, says Rob Markey in this Net Promoter System Podcast short.

Net Promoter System®, Net Promoter Score®, Net Promoter® and NPS®are registered trademarks of Bain & Company, Inc., Fred Reichheld, and Satmetrix Systems, Inc.

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