The Customer Confidential Podcast
The Godfather of Loyalty
Fred Reichheld talks about the challenges companies face in engaging employees, the question of linking NPS® to compensation and how Net Promoter® can enhance innovation.
We’re always looking for new ways to help Net Promoter System® practitioners around the world share their experiences as they try to build loyalty inside and outside their organizations. We recently launched a podcast on iTunes, in which I talk to veteran Net Promoter practitioners and industry experts about everything from employee engagement to the challenges they’ve faced on their loyalty journey.
My first guest was my colleague Fred Reichheld, who helped develop the Net Promoter System more than a decade ago (see player above).
Net Promoter®, Net Promoter System®, Net Promoter Score® and NPS® are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc.
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February 19, 2014